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Marketing Camp

October 5th

On October 5th, the Cologne Marketing Area hosted the annual Hamburg-Cologne Marketing Camp (organized by Prof. Dr. Franziska Völckner).

The Marketing Camp provides a platform for an intensive exchange on current research topics with its combination of presentations, discussions and personal talks.

This year’s speakers came from the National University of Singapore, Tilburg University, the Rotterdam School of Management (Erasmus University), and Ludwig-Maximilians-University in Munich.